About the project
Details
Full Stack SEO & Content Marketing Project
Company: AtoZ LT UAB, Vilnius, Lithuania (On-Site)
Year: 2018-2022
From 2018 to 2022, I worked at AtoZ Markets, a global forex and financial media website. During this time, I directly handled SEO, content strategy, technical audits, and performance growth for both the AtoZ website and several international forex brokers that partnered with us.
My role sat at the intersection of SEO leadership, content management, newsroom operations, and client communication, which helped me gain deep experience in the global fintech + forex industry.
AtoZ Markets – Forex & Financial SEO Project






⭐ What I Worked On at AtoZ Markets
1. SEO Strategy for the AtoZ Media Website
AtoZ Markets covers forex news, broker reviews, crypto, market analysis, and trading education.
I led the full SEO stack:
Keyword research for forex, crypto & news-based content
On-page optimization at scale
Building topical clusters and improving site architecture
Fixing technical SEO issues and improving crawlability
Updating legacy broker review pages
Improving E-E-A-T through better editorial structure
Tracking daily/weekly traffic trends and ranking performance
This helped AtoZ maintain strong visibility for competitive forex and trading keywords.
2. SEO Work for International Forex Brokers
A large part of my role involved working with global forex brokers who partnered with AtoZ.
I handled SEO & content work for:
Exness
FP Markets
Markets4you
Other Europe- and Asia-based FX brokers
My responsibilities included:
Optimizing broker review pages for rankings
Creating SEO-friendly comparison pages
Updating spreads, fees, regulations & account details
Managing landing pages for SEO + conversion
Running content audits to improve rankings
Planning monthly SEO calendars for brokers
Ensuring compliance with regulations & risk disclaimers
This directly contributed to improvements like:
311% traffic growth for Exness.com
650% organic traffic growth for FPMarkets.com
3. Managed a Team of Writers & Editors
I led a team of in-house editors, writers, and outreach specialists, responsible for producing high-quality content for the AtoZ website and broker partners.
My responsibilities included:
Creating editorial guidelines & style guides
Reviewing articles for accuracy, tone, and compliance
Assigning content tasks based on SEO priorities
Training writers to follow SEO-focused content structure
Reducing writer onboarding time by 30% through playbooks
This helped maintain fast publishing speed and consistent quality.
4. Built the Trader’s Digest Newsletter (100K+ Subscribers)
I played a key role in creating and scaling the Trader’s Digest, which grew to 100,000+ engaged readers through:
SEO-led topics
Daily/weekly market stories
Broker offers & promos
Data-driven growth experiments
Email automation & segmentation
This newsletter later became a revenue channel for AtoZ through paid placements.
5. Link Building & Outreach
I helped secure 130+ niche-relevant financial backlinks through:
Editorial partnerships
Guest posts
High-quality linkable assets
These links improved broker page rankings and domain authority.
⭐ Why This Project Matters
⭐ Key Outcomes
Here’s what I delivered during my time at AtoZ:
70%+ organic traffic growth in under 12 months
50%+ increase in conversions & revenue from website
311% traffic improvement for Exness.com website
650% traffic growth for FP Markets website
130+ niche backlinks via content + outreach
Built & scaled a 100K+ subscriber newsletter
Managed 25+ forex, crypto & fintech clients
Led a team of editors, writers & outreach specialists
AtoZ Markets gave me experience in:
Handling big traffic websites
Operating in YMYL and financial niches
Working with regulated forex brokers
Leading SEO + content teams
Managing high-intent search funnels
Running SEO strategies for multiple international markets
This experience laid a strong foundation for my later work in iGaming, affiliate marketing, and global SEO roles.
Looking to hire for an SEO role or want help with a project?
Send me a message and I’ll get back soon.